Nicola Williamson

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Highlighting the need for a balance in retail provision, I have utilised my skills as a photographer to develop an effective visual language that explores the results of inappropriately targeting development on one sector. I look at: • the folly of over enthusiastically placing too much focus on out-of-town retail development to cope with the greed of humans and their continuous growth in consumption; • the direct results of over-provision in this sector; and • the consequent impact of such an imbalanced approach on vital town centre provision. I hope that I can bring greater awareness to this issue and encourage a fundamental rethink in planning processes to ensure that a vibrant and balanced provision can be delivered for the future.